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Tuesday, June 26 • 9:00am - 5:00pm
Pre-Conference Symposium 3: Democratizing IoT - Connecting Technology with People

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How can businesses get started with IoT? How can the sensor industry reach this audience to help?

This track features expert speakers from Arduino, Arm, Cisco, Comcast MachineQ, Google, NXP and cutting-edge application examples from AAware, Mbientlab, Nextflex and North Dakota State University to help answer these questions.

● Practical steps on where to start in creating connected sensor applications
● Overcoming challenges to IoT production, deployment, and operation
● Applications insights in wearable, smart building and smart city

● Networking opportunities with companies leading the space
● WIN - an Arduino MKR board to kick-start your next IoT project!


9:00am-9:45am | Democratizing IoT - Connecting Technology with People - Dominic Pajak, VP Business Development, Arduino

9:45am-10:15am | Android Sensors and Location - Steve Malkos, Technical Program Manager, Google

10:15am-10:45am | Flexible Hybrid Electronics: The Breakthrough IoT Technology Enabling Health and Safety in the Future - Jason Marsh, Director of Technology, NextFlex

10:45am-11:00am | Break

11:00am-11:30am | Speak Up: Your Home is Listening - Joe Gianelli, CEO & Co-Founder, Aaware Inc.

11:30am-12:00pm | Rapid IoT Prototyping - Jay Canteenwala, Marketing Manager, Mass Market Enablement, NXP Semiconductors

12:00pm-12:30pm | Making IoT Concepts a Reality: Examples in Medical, Fashion and Fitness - Laura Kassovic, CEO, MbientLab

12:30pm-1:30pm | Lunch

1:30pm-2:00pm | How IoT Will Help Us Live Smarter - Rhonda Dirvin, Director, IoT and Embedded, ARM

2:00pm-2:30pm | Understanding How Low Power Wide Area Networks (LPWAN) Brings IoT To Everyone - John Brzozowski, Head of Engineering and Fellow, Comcast machineQ

2:30pm-3:30pm | Panel: The Challenge of Infinite Possibilities - What Stands in the Way of IoT Enablement?

Moderator: Dominic Pajak, VP Business Development, Arduino
Panelist: Rhonda Dirvin, Director, IoT and Embedded, ARM
Yash Prakash, Director of IoT Strategy & Planning, Cisco
Laura Kassovic, CEO, MbientLab
Sid Shaw, Senior Director, NXP Semiconductors
Jason Marsh, Director of Technology, NextFlex

3:30pm-3:45pm | Break

3:45pm-4:15pm | IoT Data – Drown in It, or Thrive on It? - Yash Prakash, Director of IoT Strategy & Planning, Cisco

4:15pm-4:45pm | Smart Cities: The Opportunities and Challenges of Connected Vehicles - Dr. Raj Bridgelall, Assistant Professor of Transportation Science & Technology, North Dakota State University

4:45pm-5:00pm | Closing Remarks - Dominic Pajak, VP Business Development, Arduino

avatar for Dr. Raj Bridgelall

Dr. Raj Bridgelall

Assistant Professor of Transportation Science and Technology, North Dakota State University
Dr. Raj Bridgelall has more than 28 years of industry experience and 140 U.S. patents issued or pending in the areas of sensing, secure wireless communications, and mobile computing. Until 2004, he served as a Chief Technologist at Motorola Corporation where he pioneered optoelectronic... Read More →
avatar for Jay Canteenwala

Jay Canteenwala

Marketing Manager, Mass Market Enablement, NXP Semiconductors
In his role as Marketing Manager, Mass Market Enablement at NXP Jay helped launch a unique Rapid IoT prototyping kit that makes it easy for anyone to take their idea to a proof of concept (POC) for a connected, secure IoT node. Prior to joining NXP, Jay held Marketing and Business... Read More →
avatar for Rhonda Dirvin

Rhonda Dirvin

Director, Embedded, Automotive, IoT Marketing, Arm, Inc.
Since joining ARM in 2011, she has worked in several marketing and strategic roles, including digital marketing and alliances. She now drives ARM’s marketing strategy through the lens of IoT vertical markets and embedded technology. She is a Founding Board member of the OpenFog... Read More →
avatar for Joe Gianelli

Joe Gianelli

CEO & Co-Founder, Aaware Inc.
Joe Gianelli is the CEO & Co-Founder of Aaware Inc, an emerging supplier of voice capture technology for far field voice enabled digital products. He works closely with product engineering teams who are creating hands free voice enabled products in a wide variety of markets. Joe has... Read More →

Ross Gilson

Principal Engineer, Device Integration, Comcast machineQ
Ross is a principal engineer in Comcast’s MachineQ group focusing on LoRaWAN end devices through network server connectivity. After seeing typical errors made by different sensor companies he has contributed to the LoRaWAN spec to improve clarity. Ross was one of the early members... Read More →
avatar for Laura Kassovic

Laura Kassovic

CEO, MbientLab
Mbientlab is the creator of MetaWear, a Sensor platform for R&D in the Healthcare sector. The platform includes Wearable motion, environment, and bio sensors that are  primarily used for physiotherapy, clinical trials, and medical research. Laura Kassovic is the Co-Founder and CEO... Read More →
avatar for Steve Malkos

Steve Malkos

Technical Program Manager, Google
Mr. Malkos is the Technical Program Manager in the Android Location and Context Group at Google. He manages all engineering aspects for Android’s Location and Context programs. Mr. Malkos is responsible for defining these initiatives within Google which includes everything from... Read More →
avatar for Jason Marsh

Jason Marsh

Director of Technology, NextFlex
Jason Marsh is responsible for setting the technical direction of NextFlex, including managing Technical Council activities. Prior to joining NextFlex, Jason worked in Japan, India, Germany, Mexico, Malaysia and China, where he lived between 2003 and 2008, establishing greenfield... Read More →
avatar for Dominic Pajak

Dominic Pajak

VP Business Development, Arduino
Dominic is passionate about making IoT technology accessible to developers everywhere. Previously at ARM, he started as an engineer and later took the Cortex-M0 from concept to launch - a processor that has shipped in the billions alongside sensors and low-power radios in thousands... Read More →
avatar for Yash Prakash

Yash Prakash

Director of IoT Strategy & Planning, Cisco
Yash Prakash is Director of Strategy & Planning for the IoT business unit in Cisco. He is a key member responsible for driving the company's strategy and GTM planning in IoT. Yash played an instrumental role in the development and launch of Cisco's IoT data management platform, Kinetic... Read More →
avatar for Sid Shaw

Sid Shaw

Senior Director, NXP Semiconductors
Sid Shaw is Senior Director at NXP Semiconductors, focused on the Internet of Things business as well as the global Mass Market marketing team. In this role he is in-charge of the marketing, BD, Mass Market and Partnerships for NXP. Prior to this he was the Senior Business and Product... Read More →

Tuesday June 26, 2018 9:00am - 5:00pm PDT
Executive Ballroom E