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avatar for Jay Canteenwala

Jay Canteenwala

NXP Semiconductors
Marketing Manager, Mass Market Enablement
In his role as Marketing Manager, Mass Market Enablement at NXP Jay helped launch a unique Rapid IoT prototyping kit that makes it easy for anyone to take their idea to a proof of concept (POC) for a connected, secure IoT node. Prior to joining NXP, Jay held Marketing and Business Development roles at Industrial IoT (IIoT) companies including Echelon Corp. where he drove control network solutions including sensors, nodes, gateways and software. Jay offers the real- world perspective of implementing projects for Smart Cities and Smart Campuses such as Cambridge, MA and UC Davis focusing on Building Automation, Lighting controls, asset management and mobile workforce optimization that won multiple industry awards.

Jay brings over twenty years’ product marketing and partner ecosystem development experience in hardware and software technology solutions from Intel Corp. Mitsubishi Electronics, Texas Instruments and NXP. He holds a Bachelor’s Degree from the University of Bombay and an MBA in Marketing from Kansas State University.